Aaron Marcum
Visionary & Managing Member of Riverside Home CareRiverside Home Care
About
Aaron Marcum is the Visionary and Managing Partner of Riverside Home Care, where he leads the acquisition of independent home care agencies across the Western United States. Aaron founded Home Care Pulse (now Activated Insights), which became the industry standard for home care benchmarking and satisfaction research. He also founded Breakaway365, a leadership development platform for home care owners, is the best-selling author of EntreThrive, and has his Masters in Applied Positive Psychology from UPenn. With 20+ years of experience in home care, Aaron brings a rare perspective as an operator, coach, and acquirer.
Aaron Marcum
Published content
expert panel
When the COVID-19 pandemic accelerated virtual care adoption almost overnight, healthcare organizations did what they had to do: keep patients connected while protecting them from unnecessary exposure. Video platforms were deployed in weeks instead of years, regulations temporarily relaxed and health systems invested billions of dollars building digital front doors that could sustain care during an unprecedented crisis.Five years later, the conversation has changed. Rather than asking how quickly healthcare can deploy telehealth, leaders are asking whether those investments produced sustainable improvements in patient outcomes, clinician experience and operational performance.Members of the Senior Executive Healthcare Think Tank, a curated community of executives and innovators spanning patient experience, healthcare technology, AI, policy, workforce strategy and care delivery, believe the industry's next chapter depends less on expanding virtual visits and more on redesigning how care is delivered. Below, they discuss where they think the industry overinvested and underinvested in telehealth, and what they’d do differently if they had the opportunity to build it again from scratch.
Company details
Riverside Home Care
Company bio
Riverside acquires home care agencies across the Western United States including Idaho, Utah, Colorado, Wyoming, Arizona, New Mexico, South, and North Dakota. You have built something incredible. Now it is time to enjoy the fruits of that work.