
Magda Paslaru
Published content

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With Meta reportedly planning to fully automate ad creation by 2026—from copywriting and creative to targeting and placement—CMOs face a pivotal question: What’s left for human marketers? Members of the Senior Executive CMO Think Tank share their insights on the risks, rewards and redefinition of creative work in the age of AI.

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As AI-powered answer engines reshape how people discover information online, CMOs are rethinking SEO—not abandoning it. From optimizing for structured data to prioritizing brand authority and content relevance, marketing leaders are evolving their strategies to stay visible in both traditional search and conversational AI results.

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While flashy marketing trends dominate headlines in 2025, many CMOs are steering clear. Members of the CMO Think Tank share why they’re skipping the hype in favor of strategy, substance, and sustainable growth.
Company details
THE RAINBOWIDEA
Company bio
With over 20 years experience, we integrate multi-disciplinary know-how & a network of global suppliers, enabling us to offer valuable cost-effective advice & solutions in advertising and marketing. WE ARE PROBLEM-SOLVERS PROBLEM? >> We see a challenge with at least 2 solutions that you can choose from. COMPLEX PROJECT? >> we make it a simple one. UNPREDICTABLE? >> there is no such thing, we make it predictable. HIGH COST? >> we find solutions to make it happen within the budget. More about our solutions: https://rainbowidea.com/what-we-do/ HOW & WHY IT WORKS? 1. PARTNERSHIP - We partner with the best-in-class suppliers to deliver the highest quality in standards. 2. GLOBAL DELIVERY - We deliver globally the marketing solutions you need within your budget and time frame. 3. FLEXIBLE MODEL - We connect people and ideas in a supply chain network, thus enabling our accordion model to expand or contract based on your needs. 4. TRANSPARENCY - You can count on our clear and detailed reports on what was done, when and at what cost so that you can focus on your strategies. More about our services: https://rainbowidea.com/what-you-get/ We are always open to discuss about your pains/needs. Let's get connected!