Skills
About
Paula Chiocchi is the CEO of Outward Media, Inc. (OMI), a leading provider of B2B audience intelligence, data-driven marketing solutions, and omnichannel activation services. With more than 25 years of experience in data, marketing, and business growth strategy, she has helped Fortune 500 companies, agencies, and technology organizations improve audience targeting, customer acquisition, and revenue performance through innovative data solutions. Under Paula's leadership, OMI has built one of the industry's most comprehensive B2B data ecosystems, supporting marketers with audience development, data enrichment, intent insights, and digital activation. A recognized thought leader in B2B marketing and data strategy, Paula is also the host of the Marketing Influence: Spotlight on Industry Game-Changers podcast, where she interviews business leaders, innovators, and marketing experts on emerging trends and growth strategies. Paula is passionate about helping organizations turn data into meaningful business outcomes and is a frequent contributor to industry discussions on marketing innovation, audience intelligence, and the future of B2B engagement.
Paula Chiocchi
Company details
Outward Media, Inc.
Company bio
Outward Media, Inc. (OMI) is a leading provider of B2B and B2B2C audience data, marketing intelligence, and omnichannel activation solutions. With one of the largest verified databases of business decision-makers and SMB contacts in the U.S., OMI assists brands, agencies, and enterprises in identifying, reaching, and engaging their ideal audiences across digital, email, social, and direct marketing channels. Through its unique B2B2C capabilities, OMI connects business professionals to consumer households, enabling more precise targeting, personalization, and measurement for account-based marketing, customer acquisition, and audience expansion initiatives.