Reco McCambry's avatarPerson

Reco McCambry

Founder, President & CEONovae

Conyers, GA

Skills

Entrepreneurship
Executive Leadership
Financial Services

About

Reco McCambry is the founder, president, and CEO of Novae, a fintech company that provides greater access to credit, capital, and entrepreneurship for consumers and small businesses nationwide. He is also the founder of FreeDebtHelp.com, providing consumers and businesses with zero-upfront-cost debt relief nationwide. A three-time published author, Reco is a member of the Forbes Business Council, an industry expert and writer for Forbes.com, and serves on the National Small Business Association Leadership Council in Washington, D.C. Reco was honored with a day named after him in his hometown of McDonough, Georgia, with the city proclaiming January 19th "Mr. Reco McDaniel McCambry Day." Under his leadership, Novae has been recognized by Inc. 5000 as one of America's fastest-growing companies for five consecutive years (2021-2025). In 2022, Reco was named Bank Customer Experience Innovator of the Year and received the Money2.0 Outstanding Leadership Award. In 2023, the Coles College of Business at Kennesaw State University named him Graduate of the Last Decade. Most recently, his AI-driven personal consumer credit software received the 2025 DSA Technology Innovation Award. Lastly, he was inducted into the #1 Business Honor Society in the world, Beta Gamma Sigma, after earning a 4.0 GPA in one of the nation's top MBA programs.

Company details

Novae

Company bio

Novae is a multi-award-winning financial technology company dedicated to expanding access to credit, capital, and entrepreneurship for consumers and small businesses nationwide. Named after the Latin word for "new beginnings," the company is built on a mission to empower individuals; particularly within underserved communities, with the tools, education, and resources needed to transform their financial trajectories. Operating through an innovative direct sales and B2B model, Novae provides a comprehensive ecosystem of financial solutions. Our proprietary platforms and flagship offerings include consumer financing, commercial lending access, an award-winning DIY credit management software, professional tax software, and the Fintech Career Accelerator (FCA). By leveraging AI-driven technology and strategic industry partnerships, we equip modern entrepreneurs to build thriving businesses while delivering essential financial utility to the clients they serve. Recognized for consistent growth and market impact, Novae has been named to the Inc. 5000 list of America’s fastest-growing private companies for five consecutive years (2021–2025). We maintain an A+ rating with the Better Business Bureau, are proud members of the Direct Selling Association, and continuously innovate to set the standard for compliance, transparency, and economic empowerment in the fintech sector.

Industry

Financial Services

Area of focus

Direct Sales
FinTech
Social Entrepreneurship

Company size

11 - 50