Senior Executive
Marketing

Smarter, Faster, More Effective Immediately: Use Automation for Marketing

Marketing automation is no longer a luxury—it’s a necessity. With artificial intelligence (AI)-powered tools revolutionizing everything from customer segmentation to content personalization, the industry is changing faster than ever. In this article, members of the CMO Think Tank share insights on the most impactful marketing automation tools and how businesses can leverage them to drive efficiency, engagement and return on investment (ROI).

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